The New Year is the perfect time to revamp your look, and Kevyn Aucoin’s vibrant makeup line makes it easy to step into 2025 with style. Whether you’re adding a bold lip or enhancing your natural glow, Kevyn Aucoin offers professional-grade products that deliver exceptional results.
But how do you know when it’s time to refresh your makeup bag? Here’s what you need to know about keeping your makeup (and your skin) healthy and fabulous:
Makeup Expiration 101: When to Replenish Your Products
- Mascara: Replace every 3 months.
Mascara is one of the quickest products to expire because of regular exposure to air and bacteria. If your mascara feels clumpy or has a funky smell, it’s time for a fresh tube! We recommend Kevyn Aucoin’s The Volume Mascara for perfectly defined lashes. - Foundation: Replace every 6–12 months.
Liquid foundations have a shorter shelf life, especially if they contain SPF. Over time, the formula can separate or grow bacteria. Refresh your collection with the Etherealist Skin Illuminating Foundation for flawless, lightweight coverage. - Lip Products: Replace every 12–18 months.
Lipsticks and glosses can last up to 18 months, but any changes in texture or smell mean it’s time to let go. Kevyn Aucoin’s Unforgettable Lipsticks are perfect for adding vibrant pops of color to your look. - Powder Products (Blush, Bronzer, Eyeshadow): Replace every 2 years.
Powders have a longer shelf life, but keep an eye out for hard, chalky spots on the surface, which indicate it’s time for a replacement. Try Kevyn Aucoin’s Emphasize Eye Design Palettes for richly pigmented shadows that last all day. - Makeup Brushes and Tools: Clean weekly; replace as needed.
Brushes and sponges can harbor bacteria if not cleaned regularly. Kevyn Aucoin’s Duet Concealer Brush and other tools are high-quality, but even they need regular TLC to stay effective.
Makeup Facts to Glow Into the New Year
- Skincare and Makeup Go Hand in Hand: Clean, hydrated skin is the perfect canvas for flawless makeup. Pair Kevyn Aucoin products with a hydrating facial to prep your skin for application.
- Natural Light is Your Best Friend: Always check your makeup in natural light to ensure it matches your skin tone and blends seamlessly
- Multi-Use Products Save Time: Kevyn Aucoin’s Glass Glow Face and Body is a game-changer for achieving dewy radiance on both your face and décolletage.
Ready to Refresh Your Look?
Book a personalized makeup consultation with our expert artists! Whether you want to master a smoky eye or perfect your contour game, we’ll help you achieve your dream look using Kevyn Aucoin’s full product line. Our makeup artists in Edina, MN are ready to show you your best face forward! Let us help you make 2025 your most vibrant and colorful year yet!